Imaginary Friends

IMAGINARY FRIENDS
Concept art of five characters for Banco do Brasil.

Concept Artist: Danilo Martins
Director: Daniel Linard
Client: Criatura Estúdio and Banco do Brasil

Dedé
She is a nice geek girl who loves games. She has glasses and short hair.

DON
He is a mad scientist with a glass eye and a lot of winsdom.

FAN
The first character was used to set the mood of the campaing. I tried three different styles while working his basic characteristics.

Fan could be either a blue astronaut or a super-hero type guy. In any way he would be big and strong.

TOM
His concept changed from a guy from the future to a futuristic robot.

ARI
She is a small and brave girl who speaks her mind and wears cute clothes with pink bows.